Why go public

Owners of solid, growing businesses often do not realize they can go public, or why they would want to. Meanwhile, founders who look to a listing to solve their problems are usually not ready. The right candidate has a real business, a capable team and the discipline to operate in public.

A listing is the start of a new way of operating, not a finish line. Companies that do it well use the public markets to amplify growth: they raise capital more efficiently, attract better people, open doors to opportunities and buy other businesses using their own stock.

The four levers

Capital

Access to capital on better terms, from a wider pool of investors, over the life of the company.

Acquisitions

Listed shares become a currency for acquiring other businesses.

Opportunities

Public company visibility and credibility open doors with customers, partners and lenders.

Talent

Liquid equity helps recruit, reward and retain the people a growing company needs.

Signs a company may be ready